Job Category: Marketing
Job Type: Full Time
Job Location: Location: 98 Hassan Mamoun - Nasr City - Cairo
Job Purpose:
To serve as the technical bridge between engineering, consultancy, and marketing by defining, developing, and optimizing TEBA UNITED’s product offerings so they align with market needs and company strategy. The Product Engineer will be responsible for ensuring that products are technically robust, manufacturable, and strategically differentiated in the market, while enabling Marketing to effectively convey their features, benefits, and value to both internal stakeholders and customers.
Key Responsibilities:
- Coordinate with consultant inputs and internal engineering for necessary approvals.
- Collaborate with consultant offices to understand client requirements, specifications, and regulatory constraints.
- Translate market insights and competitor analysis into product specifications and product differentiation features.
- Define product roadmaps in conjunction with marketing, engineering, and production teams.
- Assist in preparing technical materials: datasheets, brochures, technical presentations, white papers, product guides.
- Help explain and “translate” engineering features into customer benefits.
- Monitor product in field or post-sales feedback to inform improvements.
- Assist in campaigns with technical input (e.g. value propositions, feature comparisons).
- Monitor trends in electrical equipment (e.g. generators, LV/MV panels, LED lighting, accessories), regulatory changes, emerging technologies.
- Gather and analyze competitor products in terms of features, specs, pricing, quality. Use this to inform product enhancements.
Qualifications & Skills:
- Bachelor’s degree in Electrical Engineering (or relevant field).
- Prior experience working in consultant offices or in roles closely aligned with consulting (e.g. specification writing, design consultancy).
- 3-7 years of hands-on experience in product design / product engineering in the electrical equipment industry (generators, panels, lighting is a plus).
- Strong understanding of electrical standards, safety regulations, and certifications relevant to Egypt & export markets.
- Good grasp of marketing concepts: product positioning, feature vs benefit, customer use-cases.
- Strong attention to detail.
- Project management skills: able to manage timelines, coordinate across departments, ensure deliverables.
